How to Export Performance Data from Any Platform

Getting your campaign data out of advertising platforms and into a unified analytics system is crucial for understanding true marketing performance. This guide shows you exactly how to export data from every major platform.

What You'll Learn

✓Export data from Google Ads, Meta, LinkedIn, and more
✓Choose the right metrics for meaningful analysis
✓Automate data exports for regular reporting
✓Combine data from multiple platforms effectively

Google Ads Data Export

Method 1: Google Ads Interface

1
Navigate to Reports: Click "Reports" in the left sidebar
2
Select Campaign Report: Choose "Campaigns" from the predefined reports
3
Customize Columns: Add metrics like impressions, clicks, cost, conversions
4
Set Date Range: Choose your desired time period
5
Download: Click the download icon and select CSV format

Essential Google Ads Metrics to Export

Performance Metrics

• Impressions
• Clicks
• Cost
• CTR (Click-through rate)
• CPC (Cost per click)

Conversion Metrics

• Conversions
• Conversion rate
• Cost per conversion
• Conversion value
• ROAS (Return on ad spend)

Meta Ads (Facebook & Instagram) Export

Using Meta Ads Manager

1
Open Ads Manager: Go to business.facebook.com and select Ads Manager
2
Select Campaigns: Choose the campaigns you want to export
3
Customize Columns: Click "Columns" and select "Customize Columns"
4
Export Data: Click "Export" and choose "Export table data"

💡 Meta Ads Pro Tip

Use Meta's "Breakdown" feature to export data by UTM parameters, age, gender, or placement. This gives you much more granular insights than basic campaign-level data.

LinkedIn Ads Export

LinkedIn Campaign Manager Export

1
Access Campaign Manager: Go to linkedin.com/campaignmanager
2
Select Account: Choose your advertising account
3
Navigate to Reporting: Click "Reporting" in the top navigation
4
Create Report: Click "Create Report" and select your metrics
5
Download: Click "Export" and select CSV format

Automation Tools for Regular Exports

API-Based Solutions

• Supermetrics: Connects to 50+ platforms
• Funnel.io: Enterprise data pipeline
• Improvado: Marketing data aggregation
• Windsor.ai: Multi-channel attribution

Manual Automation

• Google Sheets Add-ons: Supermetrics, Windsor
• Zapier: Connect platforms to spreadsheets
• Microsoft Power Automate: Office 365 integration
• Custom Scripts: Python/JavaScript automation

Consolidating Multi-Platform Data

Ready to Streamline Your Data Exports?

DemandLinks automatically pulls performance data from all your platforms and combines it with UTM tracking for complete campaign attribution. No more manual exports or data consolidation headaches.

Automate Your Data Pipeline